Registering and operating an EPR in Europe - The complete guide to E-commerce


Obsługa biznesu - Rulity

Comprehensive EPR service in Europe - Your key to a secure sale

Selling on foreign markets is a huge opportunity, but also a regulatory challenge. Extended Producer Responsibility (EPR) is a legal obligation that applies to almost every e-commerce seller in the European Union. Failure to register with the relevant national systems is not only a risk of hefty fines, but above all the real threat of sales being blocked on platforms such as Amazon, eBay or Kaufland.

Select the scope of EPR support

We ensure that your business is fully compliant with environmental regulations in 27 EU countries.

Scope of serviceAnalysis and registrationFull Compliance (Annual Service)
Audit of waste streams (packaging, WEEE, batteries)
Obtaining EPR registration numbers
Appointment of an Authorised Representative (AR)Optional
Ongoing reporting of product introduction volumes

Select the country of sale to check the requirements

Click on the flag of the country of your choice to find out the specific regulations, deadlines and obligations for EPR registration in that market.

Why should you trust us to handle your EPR?

  • One partner, all of Europe - We eliminate the need to find local consultants in each EU country.
  • Avoiding sales blockages - our registration numbers are accepted by Amazon (documentation under Amazon EPR Compliance requirements).
  • Full cost transparency - we select the most efficient collective systems and consortia, minimising your environmental charges.
  • Legal certainty – We monitor changes in national regulations for you.

FAQ – Frequently Asked Questions about EPR in Europe

Does a single EPR number work in all EU countries?

Unfortunately no.EPR is regulated by EU directives, but each country has implemented them locally. This means you must have a separate registration and a unique number for each country where you sell (e.g., separately for Germany, France, or Italy).

What happens if I do not register in EPR systems?

The consequences are twofold: first, you may face Administrative penalties (reaching even tens of thousands of euros). Secondly, marketplace platforms are required to block the offers of sellers who do not demonstrate compliance with EPR regulations.

Do you need support with registration on the European market? Rulity Consulting will help you go through the verification process and ensure accurate reporting.

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We ensure the security of your business,
so that you can focus on its development.